Suarjaya Silver's Exhibition Journey: From Asia to US Market

Building a global presence, one show at a time

Suarjaya Silver's exhibition journey began in Bangkok. Starting in February 2009, and again in September, the brand took its collection to the Bangkok Gems & Jewelry Fair, returning twice a year through 2011 as it built its footing in one of Southeast Asia's major jewelry trade circuits.

From there, the brand looked toward Hong Kong. In March 2011, it exhibited at the HKTDC Hong Kong International Jewellery Show, and later that year added the September Hong Kong Jewellery & Gem Fair to its calendar, a show it would return to every year through 2015.

By 2016, Suarjaya Silver was ready for a new market. That February, it exhibited at the Pueblo Gem & Mineral Show in Tucson, held at the Ramada by Wyndham, stepping into the US gem and jewelry scene for the first time. Just a few months later, in June 2016, the brand made its first appearance at JCK Las Vegas, one of the largest jewelry trade shows in North America, and one it would return to year after year.

June 2019 marked what turned out to be the brand's last exhibition for a while. As COVID-19 disrupted the industry worldwide, Suarjaya Silver's run of shows paused. It wasn't until this year that the brand returned to the exhibition circuit, picking up where it left off.

That return unfolds across four stops in 2026. January brings the JOGS Gem & Jewelry Show, and May takes the brand back to JCK Las Vegas, this time at The Venetian Expo. Come July, Suarjaya Silver exhibits closer to home for Inacraft Jogja, followed by Inacraft Jakarta in October.

From Bangkok to Hong Kong, Tucson to Las Vegas, and now a homecoming through Jogja and Jakarta, Suarjaya Silver's exhibition history traces a brand that paused but never stopped moving forward.

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